Marko Davitkov
Updated :
Of the standard Pixel conversions provided by Facebook, we have integrated the following nine.
| Event Name | Event Description |
| AddToCart | This is when a visitor has added a product to the cart. |
| AddToWishlist | When a visitor has added a product to their Favorites. |
| FindLocation | Initiated when a visitor has been on your site for more than ten seconds. |
| InitiateCheckout | When a visitor has clicked on the Checkout button, starting the checkout process. |
|
Lead |
Initiated when a visitor has entered their email into a form page and contact has been created. |
|
CompleteRegistration |
Initiated when a visitor has met the criteria of both the Lead and FindLocation conversions. This conversion will not execute if the page a visitor is on is a Form page |
| PageView | This is when any page is visited. |
| Purchase | Set when a customer has completed the checkout process and completed a purchase. |
| ViewContent | Recorded when a customer views a product page. |